SEARS

Shopping Spree games are popular year round--Winter Holiday, Spring Fling, Summer Getaway and Back To School, to name a few. Consumers want accessibility and a broad variety of merchandise to choose from and that's why Alchemy3 has chosen Sears as a shopping spree partner for lottery instant/on-line games.

Sears (and its sister company KMART) are the leading integrated retailers with over 3,900 full-line and specialty retail stores in the United States and Canada. Sears is the leading home appliance retailer as well as a leader in tools, lawn and garden, fitness equipment, electronics and automotive repair and maintenance.

It is the perfect brand that will appeal to a broad base audience including lottery core and infrequent players.

Game Concepts

Alchemy3 has a number of different scratch ticket designs that amplify the Sears brand. We have conceptualized a number of promotional support strategies to further leverage the equity of Sears for your program. In addition to traditional scratch ticket themes, Sears can be utilized to attract more players to your draw and numbers games. Our interactive products can be designed to engage existing and introduce new draw game players to your base.